The Opportunities section of PitchResponse is where your entire pitching workflow lives. Understanding how it is organized and how opportunities move through different stages will help you stay on top of your pipeline and make sure nothing falls through the cracks.
The Opportunities Views #
The Opportunities section is divided into six distinct views, each representing a different stage or filter of your pitching activity.
Current Opportunities The main feed of all active opportunities currently available to pitch. This is your starting point when looking for new requests to respond to. Opportunities remain here until their deadline passes or until you take an action that moves them to another view.
Matches A filtered view showing only opportunities that match one or more of your keyword alerts. Rather than scanning the full Current feed, this view surfaces the requests most likely to be relevant to your expertise. See 08. Keyword Alerts and Opportunity Matches for more on setting up keyword alerts.
Bookmarked Opportunities you have saved for later. Use this view to keep track of requests you want to return to without losing them in the main feed. See 07. Bookmarking Opportunities for Later for more detail.
In Draft Opportunities where you have started writing a pitch but have not yet sent it. If you begin a pitch and need to step away before sending, make sure to click Save Draft to preserve your work. PitchResponse does not auto-save pitches as you type, so any unsaved progress will be lost if you navigate away without saving.
Pitched Opportunities you have submitted a pitch for through PitchResponse. Once you send a pitch, the opportunity moves here automatically so you have a clear record of what you have already responded to and do not accidentally pitch the same opportunity twice.
Placed Opportunities where your pitch was successful and you received a placement. You can manually move an opportunity into this view once a journalist confirms your inclusion in their piece. When marking an opportunity as placed you can also record the URL of the published article, giving you a running record of your earned coverage over time.
Filtering the Current Opportunities Feed #
Within the Current Opportunities view you can filter the feed to narrow down what is displayed. Current filter options include:
- Category to show opportunities in a specific topic area
- Link Type to filter for dofollow, nofollow, or unknown link opportunities
- Source to show opportunities from a specific platform such as HARO, SOS, Featured.com, MentionMatch, Twitter/X, or PitchResponse exclusive opportunities
For a full explanation of what each metric means, see 05. Understanding Opportunity Metrics.
Opening and Exploring an Opportunity #
When you find an opportunity you want to look at more closely, click the Explore button on the listing. This opens the full opportunity detail including the journalist’s query description, their requirements, publication information, deadline, and link type. Read the full detail carefully before deciding to pitch, draft, or bookmark it.
How Opportunities Move Through the Pipeline #
Understanding the flow helps you keep your pipeline organized:
- New opportunities enter Current Opportunities as they are sourced
- You save one for later and it moves to Bookmarked
- You start a pitch, click Save Draft, and it moves to In Draft
- You send the pitch and it moves to Pitched
- The journalist selects you and you mark it as placed, moving it to Placed with the published URL recorded
Opportunities that reach their deadline without any action on your part will expire and be removed from the Current feed automatically.